“Star Wars” fans have more than just a new movie to look forward to next year. Disney says it will announce major plans for more “Star Wars” in the company’s theme parks.
Disney CEO Bob Iger said during an earnings call on Tuesday that the company is “developing designs for a far greater ‘Star Wars’ presence in the parks,” according to multiple reports.
“When we grow ‘Star Wars” presence, which we will do significantly, you will see better bets being made that will pay off for us than were made in the past,” Iger said, according to Variety.
Details of the expansion will not be revealed until next year.
Jay Rasulo, Disney’s finance chief and senior executive vice president, said attractions based on major franchises draw guests.
“They pull people from, ‘Gee, I’m gonna go someday’ to ‘I’m gonna go this year,'” Rasulo said, according to the Los Angeles Times.
“Star Wars” already has a significant presence in Disney parks around the world. The “Star Tours” simulator ride is in Disney’s Hollywood Studios in Florida, Disneyland in California, Tokyo Disneyland and Disneyland Paris. The Florida and California parks also have an interactive show called “Jedi Training Academy.”
In addition, Disney’s Hollywood Studios plays host to “Star Wars Weekends,” an annual event featuring shows, parades and a massive store called “Darth’s Mall.”