Travis Esquivel is an engineer, passionate soccer player and full-time dad. He enjoys writing about innovation and technology from time to time.

The Business Case for HR Software and People Analytics
Feb29

The Business Case for HR Software and People Analytics

People Analytics and Talent Management are not new terms in the HR industry. Placing focus on strategic goals and data-driven methods helps study the processes, challenges, successes, and traits of the people at your organization. When dealing with human capital, making decisions based on analytics and data helps improve your bottom line and attract and retain top talent. Companies using people and talent analytics have seen an average of 82% higher profit than competitors. People analytics offer more than just data — they offer insight. Over the last five years, adoption of people analytics has increased significantly in HR. Companies are embracing analytics and big data by implementing measurement tools, and these tools showcase the value of HR functions to the workforce. 82% higher profit see analytics as a high priority, yet a fraction of companies, only 9%, are confident they have a deep understanding of what drives performance. If people analytics are a high priority for so many companies, why is the understanding of the data so low? It may be a result of a narrowed view of how to use the data that is collected. Here are a few ways to approach technology and data in HR: Context Is Everything The software you use to track and measure data is just as important as the data you collect. Data is only useful when you explain the context around what is collected. People analytics should tell you the story of your processes and functions. While the numbers you gather […]

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Do You Have an Inclusive Organizational Culture?
Feb29

Do You Have an Inclusive Organizational Culture?

These days, most businesses place a premium on workplace diversity. Simply put, most of us want to have an organizational culture that’s welcoming to all kinds of people, from all walks of life. There’s a moral imperative toward a diverse organizational culture, as well as some business benefits; more on that in a minute! A different way of talking about diversity is to talk about inclusion. Do you have an organizational culture in which everyone feels like they can be part of the team? Or do you have a culture that sometimes pushes people away… intentionally or otherwise? If you’re unsure, I’ve got some ideas to share. Below, you’ll find a few tips for making your organizational culture more inclusive. But first, let’s lay some foundational points. What is Organizational Culture? I’ve been throwing around the term organizational culture, which is something I discuss pretty regularly here on the blog. For anyone who needs a refresher, I’ll point you back to an old post that explains the concept in greater detail. Here’s the quick version: Every business has an organizational culture, whether they’re aware of it or not. Culture is comprised of the values and customs that define the day-to-day activity of your team. It encompasses how you set goals, how you communicate, how you collaborate, and more. It’s something too important to be left to chance; proactively build the kind of organizational culture you want. (And hopefully, that means building an inclusive one.) Recommended For You Webcast, March 5th: […]

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How Technology Can Change the Way Small Businesses Function and Make Them Future Proof?
Feb29

How Technology Can Change the Way Small Businesses Function and Make Them Future Proof?

Small businesses in the last decade are ramping up their digital transformation process; digital transformation is inevitable and it is a cost-effective means to acquire customers and improve sales. The small business comprises tech startups, retail outlets like restaurants, hotels, etc. The new technologies they adopt are very obvious like data analytics, machine learning, deep learning, and artificial intelligence. Each technology solves a specific task for the business. I said that digital transformation is inevitable, now let me give some points that reinforce my beliefs. Cons of not going digital for small businesses Not getting key insights Digital transformation can help the business to collect large unstructured data from sales, marketing, consumer behavior, market trends, competitors, etc. Data analytics tools are used to structure the data from which patterns can be found to make accurate decisions. With the market becoming more and more competitive, going digital can help outperform others with data. Going obsolete in the market Digitized business function is 5 times faster than traditional ones. Key decisions and plans are made faster with no room for error; customers can be quickly understood and necessary changes are made; more satisfied customers mean more sales. Without digitization, you will lose relevance and be thrown out of the market. Struggle to add value A good company is one that adds value to its users. Following a traditional way is an impediment to add value. Good customer engagement is one thing that makes users feel valued. Digital technologies have a slew of […]

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Lead Generation Strategies for AI Technology Companies
Feb29

Lead Generation Strategies for AI Technology Companies

No matter how many movies Hollywood can cook up about robots making our lives easier in the beginning but ultimately end up ruling the world, there is no denying that the horror of it won’t stop us from creating and integrating AI into our real lives. The fact of the matter is that AI is and has been in our midst already, and its popularity is only rising. On Facebook Messenger alone, there are 30,000 bots living there, and the number increases every day. However, if you are an AI Technology company, the success of lead generation services depends on the accuracy of your targeting and engaging with the right buyers with the right use cases. Mid to large-size B2B companies are undoubtedly the largest investors in AI technologies to this date. So, let’s dive into what Lead Generation services should possess to fit your AI company needs. First off, since there are still many companies out there who are not too keen on adopting AI just yet, it’s important to realize that AI still has many significant potential benefits across many other business functions. Recommended For You Webcast, March 5th: How AI Can Find Opportunities and Shorten Your Sales Cycles Register Now The top four organizational departments that adopt AI technology include Marketing, Operations, Technology, and Customer Service. So, lead generation services that specialize in targeting these business groups perform better in bringing in qualified leads for you. Another reason is also that these four groups are the most […]

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Product Backlog – Visible or Raises Transparency?
Feb29

Product Backlog – Visible or Raises Transparency?

When we talk about Scrum for complex Product Development, it starts from Vision and Product Backlog. What is the Product Backlog in Scrum? As per the Scrum Guide — “The Product Backlog is an ordered list of everything that is known to be needed in the product. It is the single source of the requirement for any changes to be made to the product.” In other words, the Product Backlog is a set of requirements that are needed for the Product. These requirements can be functional requirements (FR), non-functional requirements (NFRs), defects (BUG), capabilities (CAP), explorations (POCs), etc. These are documented in tools such as Excel, JIRA, TFS and many more. Also, they are made available/accessible to the Scrum Team and stakeholders. When the Product Backlog initially takes its shape, it is available to the team and stakeholders. However, it doesn’t help in making any decisions and observations and hence is only visible. What does it take for the Product Backlog to be transparent or what information does a Product Backlog give about the Product? The Product Backlog raises transparency the enable business to make decisions based on what is available in the Product Backlog. To make Product Backlog transparent, the Product Owner works with stakeholders and the team for an understanding of the value and estimate of the work and then orders the Backlog for maximizing its value. Recommended For You Webcast, March 5th: How AI Can Find Opportunities and Shorten Your Sales Cycles Register Now The business value […]

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